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Sanchita Dash

Communications Strategist

Email sanchita.dash3@gmail.com
Address Delhi, India

LinkedIn • Twitter

about

ABOUT

Hi, I’m Sanchita — a storyteller at heart and a strategist by profession.
 

With over a decade of experience across journalism and corporate communications, I bring a deep understanding of how narratives influence perception and drive action. My expertise lies in building cross-platform communication strategies that blend the power of traditional PR with the agility of digital-first content and influencer-led campaigns.
 

From crafting high-impact social media narratives to leading end-to-end influencer activations and shaping brand messaging during India’s largest IPO, I’ve worked at the intersection of storytelling, strategy, and scale.
 

What drives me? Creating content that connects, campaigns that convert, and communications that make people feel, think, and act.

resumé

SKILLS & EXPERTISE

  • Strategic PR & Reputation Management

  • Digital-First Content Development

  • Social Media & Platform-Specific Narrative Strategy

  • Integrated Influencer Campaigns & UGC Activation

  • Crisis & Issues Management

  • Cross-Channel Communication Planning

  • Media Relations & Thought Leadership Positioning

  • Data-Driven Research & Audience Insight Analysis

  • Brand Marketing & Go-To-Market Strategy

  • Executive & Internal Communications

RECENT WORK EXPERIENCE

2021 - Present

Assistant General Manager, Corporate Communications

Paytm

Leading communication strategy at India's leading payments and financial services company

2019 - 2021

Senior Digital Content Producer

Business Insider

Reported exclusively on India's thriving startup and technology ecosystem

2017 - 2018

Senior Correspondent

Entrepreneur India

Published stories on startups, anchored and produced videos 

EDUCATION

2010 - 2013

SYMBIOSIS INTERNATIONAL UNIVERSITY

Bachelor's Degree in Media Studies

Graduated top 5 in the Journalism class

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